Some basketball shoes make sneaky debuts, while others enjoy splashy introductions. The New Balance Fresh Foam BB could not have made a more exciting launch earlier this year before a regular season ...

There was no shortage of highlights from the slate of NBA games played on Christmas Day. While there is a lot to unpack from all the action, our focus is always on footwear. We saw an impressive mix ...

Decades ago in Germany, a dispute between the Dassler Brothers famously led to the splitting of their shared shoe factory and the creation of two rival companies — Adidas and Puma — that still stand ...

Nike is offering a major deal on its Dunk Low basketball shoes that'll save you up to $47 off — and you can grab them in a slew of colors. Grab your favorite pair here.

Like many sneakerheads who claimed the title before it became a thing, it was basketball that got me into this silly little world of ours. The drafting of Carmelo Anthony to my hometown Denver Nuggets ...

Phoenix Suns star combo guard Devin Booker debuts Impala X Nike Book 1 PE shoes and is wearing them as he takes on the LA Clippers on Nov. 8, 2025.

If you purchase an independently reviewed product or service through a link on our website, we may receive an affiliate commission. Available now at Newbalance.com is the New Balance BB9000 in the ...

20 years ago, two movies premiered that enabled millennial kids to live their dreams vicariously through two basketball fans who transformed into players with sensational balling skills — merely by ...

“I love how they feel and that they squeeze on the floor!” Athlon Sports aims to feature only the best products and services. We may receive compensation for links to products and services on this ...

The Assist: Shop for the latest signature models with our buying guide The Assist is your guide to the latest products and services connected to and inspired by the game we love. The content is ...