With over 6.8 billion smartphone users worldwide, mobile apps are crucial for brands to reach their audiences. However, creating a great app is only half the battle. A strong app store optimization ...

The emergence of DeepSeek sent some tech stocks tumbling. China-based AI app DeepSeek, which sits atop the app store charts, made its presence widely known Monday by triggering a sharp drop in share ...

As part of the iOS 18.4 software update, currently in public beta, Apple is introducing AI-powered summaries of App Store reviews. The new feature will leverage Apple Intelligence, the company’s built ...

Apple today announced the App Store Mini Apps Partner Program, allowing apps that host mini apps and mini games to support In-App Purchases. The program is designed for developers who host mini apps ...