Of all the companies claiming to achieve hyper-personalization through behavioral science and artificial intelligence, Lirio seems to be the one actually doing it. Marten den Haring, now CEO, joined ...

Most organizations try to change workplace behavior through education, communication campaigns, and training, but these efforts are costly and rarely translate into measurable shifts in how people ...

Today’s most effective campaigns do more than capture attention; they create lasting impact. This is the power of behavior change marketing (BCM), a strategic (and scientific) approach that goes ...