Michigan football's NIL pursuits grew this week as Wolverine Boots, Valiant Brand and Champions Circle partnered to create a new footwear and apparel collection.The… Michigan football's NIL pursuits ...

Wolverine Boots has partnered with Michigan football players the past several years with NIL opportunities, and the Michigan-based footwear and clothing company is… Wolverine Boots has partnered with ...

Since Wolverine was founded in 1883, the footwear designed for working has changed dramatically. But in all that time, the Michigan-based maker’s 1000 Mile Boot has stayed more or less the same. To ...

Wolverine has been a pioneer since its humble origins in the late 1800s. The brand, born in Rockford, Mich., was propelled to global success by embracing innovation at every turn. Beginning with ...

In April, Wolverine celebrated the Michigan football team's Spring Game with a special-edition boot and apparel collection in partnership with the school's Champions Circle collective. To continue the ...

Designers from two Michigan brands have collaborated to design work boots inspired by trim levels of the Ram 1500 pickup trucks that are meant to honor skilled trades workers. The five-pair, U.S.-made ...

Ahead of Father's Day, two legendary brands have come together to celebrate Dads and America’s pastime. 141-year-old boot brand Wolverine and 137-year-old Major League Baseball equipment manufacturer ...