Owner Associated British Foods said it is also looking into setting up Primark as a separate business, with its CEO calling ...

If the growing demands of the job are wearing you out as a marketer, IAB UK’s agony aunt says it’s time to make sure you’ve ...

John Lewis’s 2025 Christmas offering features Alison Limerick’s 1990 hit ‘Where Love Lives’ and focuses on the relationship ...

Using the beloved Puss in Boots character to bring a dose of magic to the festive season, Boots is promising Advantage Card’s ...

Now in its fifth year, The Superpowers Index, the largest global study of B2B buying behaviour is back, and it’s bigger and better than ever! With over 16,000 buyers surveyed and ...

Why It Works: How Stoptober helps millions to quit smoking Scarcity works because it imbues our decision with a sense of ...

Influencer Marketing Budget Report 2026 With UK marketing teams reshuffling spend for 2026, influencer marketing is claiming a bigger slice of the pie. This guide helps you plan a ...

Shelley Macintyre will replace former CEO of brands and licensing Nicki Sheard who joins fashion brand Me+Em as chief commercial officer.

Carlsberg is seeing “increasingly positive feedback” from its customers about the advantages of combining its beer with ...

Three quarters of B2B marketers have seen the focus on artificial intelligence ramp up over the past year, according to new ...

Group revenue fell 5% to €3.4bn (£2.95bn) on a like-for-like basis and 10% reported, including a five-point currency drag.

All of this feels perfectly logical when you’re dealing with a hypothetical lottery. But here’s the question: why does that ...