Explora el Blog oficial de YouTube y ponte al día con las noticias de la empresa, los perfiles de artistas y creadores, los análisis de cultura y tendencias, y lo que sucede tras bambalinas.

The past few years have been a transition for all of us. We've adapted to changes in our lives we couldn't have imagined before the pandemic. Along the way, we've seen incredible growth in the YouTube ...

See what YouTube is dreaming up next.

Twenty-five years ago I made the decision to join a couple of Stanford graduate students who were building a new search engine. Their names were Larry and Sergey. I saw the potential of what they were ...

In 2022, we observed a major shift in pop culture, one that was driven less and less by viral moments with mass appeal. Instead, we found that creators and their viewers were prioritizing personally ...

Recommendations drive a significant amount of the overall viewership on YouTube, even more than channel subscriptions or search. As my family shows, there’s an audience for almost every video, and the ...

A new era of entertainment was on display tonight at Brandcast, live from Lincoln Center. Creators are the new must-see TV, and viewers are seeking out platforms where they can be 24/7 fans. YouTube ...

Editor’s Note: YouTube CEO Neal Mohan joined the 2025 Cannes Lions International Festival of Creativity, where he delivered a keynote and was joined by top creators Amelia Dimoldenberg, Alex Cooper, ...

“This global fund will be used to acquire and produce YouTube Originals programming, focused on Black experiences around the world, and to directly support Black creators and artists so that they can ...

Our third Release Notes installment is here, and today we’re talking about Shorts! I sat down with YouTube’s Chief Product Officer Johanna Voolich to talk about the broader opportunity for Shorts, ...

In 2021, you tuned in to see NASA’s Mars Perseverance Rover land (live!) on Mars, joined together to set a new record for BTS, and took part in the epic storylines that played out across the Dream SMP ...

Explore the latest company news, creator and artist profiles, culture and trends analyses, and behind-the-scenes insights on the YouTube Official Blog.