Joolies’ top marketer shares how the brand shook up a quiet category and now boasts 46% year-over-year sales growth.
We spoke with L'Oréal's Chief Creative Officer Adam Kornblum about CeraVe's viral skincare campaign featuring NBA superstar ...
Chief marketing officers from True Religion, Shutterfly and Rambler weigh in on the importance of taglines in marketing campaigns.
Jasper's “The State of AI in Marketing 2026" report details how marketers roles have shifted, where ROI is more difficult and ...
CMO Olga Osminkina-Jones shares how the butter-substitute brand snagged celebrity chef Gordon Ramsay as the face for the ...
For its third consecutive Super Bowl ad, Nerds candy is once again pairing a celebrity with a CGI animation of its candy come to life. This time it's with Bravo's Andy Cohen. For its third consecutive ...
More than 400 communication professionals gathered in New York City on Tuesday, October 7 for the coveted PRNEWS Platinum Awards Gala, celebrating the people, teams, and campaigns that define ...
For its seventh Super Bowl commercial, Protein yogurt brand Oikos has gone with streaming rather than traditional TV, amplified with retail activations, ads on retail websites and social content.
The results are in! The editors of Chief Marketer have named the most outstanding marketing campaigns of 2024. From groundbreaking ideas to innovative strategies, this year’s Chief Marketer Camapigns ...
Welcome to the inaugural IGNITE Awards—the only program celebrating innovation and excellence across the full spectrum of modern marketing. From groundbreaking experiential activations and ...
Chief Marketer's coveted Agencies of the Year list is the ultimate leaderboard of marketing agency partners.
Beyond Yoga, a Levi’s-acquired fitness apparel brand, now operates 14 stores with plans to expand in 2026. CMO Katie Babineau shares the retailer’s hyperlocal approach to marketing a store opening and ...