The Foot Locker and Asics partnership is part of a growing trend of marketers creating original programming to support the launch of new products and offer consumers unique branded content and ...

P.E. Nation, the active streetwear brand, is teaming up with Asics for an activewear line that launches Thursday. The 13-piece capsule capsule runs the gamut from sports bras, leggings and bike shorts ...

BOSTON--(BUSINESS WIRE)--ASICS, the global leader in athletic footwear and apparel, has selected pure-play customer data platform (CDP) BlueConic to reimagine the way it engages with customers. The ...

Leading global sporting goods manufacturer, ASICS, was today unveiled as the new official footwear and apparel sponsor of Cricket Australia – marking the partnership with the launch of a string of ...

The Springboks are one of the most successful teams competing in rugby’s global showpiece, having lifted the William Webb Ellis trophy twice in the history of the competition. With the 2015 RWC set to ...

Manama, Bahrain – Apparel Group proudly announces the grand opening of the first ASICS store in Bahrain at Marassi Galleria, a momentous event that signifies the expansion of the renowned Japanese ...

Stan Mavis is to join ASICS as vice president of apparel and accessories. He has more than 20 years experience as an executive in the sporting goods industry and as an athlete, the company said in a ...

Asics launch the new Springbok jersey at Thunder City. The Springboks are one of the most successful teams competing in rugby’s global showpiece, having lifted the William Webb Ellis trophy twice in ...

September 1 - Japanese sportswear equipment company Asics has been unveiled as the new official kit supplier to Team Scotland at next year's Commonwealth Games in Glasgow. Asics was the official kit ...