Efforts in China and the U.S. are gaining attention as the activewear brand leans into local trends and sports.

Q3 2025 Earnings Call Transcript October 29, 2025 adidas AG misses on earnings expectations. Reported EPS is $1.5 EPS, ...

Reebok has opened the doors to its new European headquarters in London and has tapped a familiar footwear face to lead the ...

The 2025-26 NBA season officially tips off on Tuesday, at 7:30 p.m. ET with a doubleheader featuring Rockets vs. Thunder and Lakers vs. Warriors, leaving Fantasy basketball managers just a few hours ...

The Minnesota Timberwolves unveiled their Prince City Edition uniforms and Anthony Edwards dropped a new sneaker colorway.

We’re less than a week away from regular season NBA basketball! The 2025-26 NBA season tips off on NBC and Peacock with a doubleheader on October 21, as the Lakers face the Warriors and the Rockets ...

See the full winners list for the top travel products of the year, all tested by PEOPLE staffers Natalia Senanayake is an Editorial Assistant, Lifestyle at PEOPLE. She covers all things travel and ...

Lady Vols legend Candace Parker is the president of women's basketball for Adidas, creating a valuable connection. The Adidas deal is expected to bring significant NIL benefits to Tennessee athletes.

adidas Basketball is set to unleash the Harden Vol. 9 “Snakeskin,” a bold continuation of James Harden’s signature franchise. This new colorway, designed for versatility and explosive court dominance, ...

Can lightning strike twice? We’re about to find out. Ahead of the 2025-26 NBA season, Adidas has launched one of the most anticipated basketball shoes in recent memory: Anthony Edwards’s AE 2. In the ...

Basketball's world governing body Fiba has suspended the British Basketball Federation (BBF) and barred the men's team from international competition because of governance issues. A Fiba taskforce was ...