Amazon is rebuilding its store around generative and agentic AI, with its Rufus assistant and visual search tools.

Amazon already dominates online shopping, but now it's setting its sights even higher. With a new artificial intelligence-powered project called Starfish, the company aims to become the world's most ...

You can already buy almost anything with the click of a mouse. Now tech giants are preparing for an AI helper to do even that for you one day.

For years, Amazon has been stealing search share from Google. Now the company is doubling down on its reputation as the best place to start any online shopping journey with a new feature that will ...

Consumers spent $12.7 billion online in the U.S. over the two day Amazon Prime Day event, setting a new record for online purchasing (Photo by Neil Godwin/Future Publishing via Getty Images). Amazon ...

Amazon has unveiled a major change to its third-party logistics services, which will now enable an expanded group of merchants to store, pack, and ship their products using the company’s fulfillment ...

Amazon might not have ChatGPT, but it has a roadmap that includes developing even more advanced forms of artificial intelligence—including AI agents that are hell-bent on helping you buy stuff. The ...

Amazon has launched a new shopping service, Amazon Haul, which touts low-cost items of $20 or less – a move to counter the growth of Chinese discount shopping sites Temu and Shein. Shoppers can browse ...

On Wednesday, Amazon announced several new ways it plans to enhance the grocery shopping experience for Prime members. These include enabling Same-Day Delivery for both fresh groceries and Amazon.com ...

With Amazon Prime Big Deal Days coming up on October 7, some shoppers are already scouring the site for early October Prime Day deals and impatiently waiting to score some savings. The good news is ...