Amazon has launched a new ad format that offers contextual, localized messaging through spots purchased within Prime Video.

At its UnBoxed conference, Amazon showcased new tools it claims provide unprecedented flexibility in buying and intelligence ...

NIQ and Amazon Marketing Cloud (AMC) have announced a new collaboration to study the effectiveness of cross-platform ...

Vega, a new operating system for Amazon’s streaming sticks has led to pushback from consumers. The e-commerce giant seems ...

Sure, TVs in general have gotten more affordable in recent years -- but the reason why Amazon Fire TVs are is because they ...

AMZN remains a great Buy despite the recent break out, thanks to the outsized AWS prospects during the multi-year cloud super ...

Amazon has reorganized the ways advertisers access its ecosystem. On Tuesday it introduced a unified Campaign Manager that ...

Amazon rebrands its effort to expand global access to high-speed internet: Project Kuiper will now be known as Amazon Leo ...

Amazon's incredibly profitable business may just be starting its long-term growth story amid the AI revolution.

When Alexa reacts to his supposed win in an unseen shooter with "You are goated with the sauce, FaZe Rug," the ad ascends to ...

John Lewis, Marks and Spencer’s, Sainsbury’s, and Asda are among the big names bidding to have you reach for your tissues ...

The company has been quietly changing how it talks about who its internet customers will be before it announced a big name ...