OXFORD, Ala. (WBRC) - While owning a boutique was never in the family’s plans, a former chicken farmer is enjoying where life has taken her. Before Paula Adams and her family owned Grace and Gray ...

When we hear the term modest clothing, what often comes to mind is the burkha. The garment has long symbolised modesty in women's fashion but has rarely seen much innovation. For years, women who ...

Ho Chi Minh City, Vietnam’s bustling southern metropolis, is a paradise for shoppers seeking unique fashion finds. Beyond the sprawling markets and international malls, the city boasts a thriving ...

At just 17, Lakely Asher opened Merely Modest Boutique in downtown Jonesborough, a shop dedicated to making modest clothing both stylish and accessible for young women.

JONESBOROUGH, Tenn. (WJHL) – 17-year-old Lakely Asher is opening her boutique, Merely Modest, in Jonesborough on Saturday. The boutique will officially open on Sept. 13 and serve customers from 9 a.m.

Aja Cohen of Teaneck used to spend hours scouring department store racks for activewear that was modest but also comfortable enough for her daily workouts. Out in Central Pennsylvania, meanwhile, ...

The current state of modest fashion is full of contradictions. On one hand, the quiet luxury trend has unintentionally led to more options on the market for those who choose to dress more ...

What comes to mind when you think of modest clothing options in Kerala? Black abayas? Burqas? This may have been the scene a decade ago, but now, a number of modest clothing stores/boutiques have ...

As prices rise and spending habits shift, small businesses are adapting, and clothing rentals may be the next big thing in retail. 50 Cent offers Zohran Mamdani a ‘first class one way ticket’ out of ...

Eid al-Adha, which began this year on June 6th, is nicknamed the “Muslim Met Gala” for good reason. The three-day Islamic holiday is an opportunity not only for religious observance but for worship of ...

As Eid-ul-Fitr draws near, young women across Bangladesh are busy picking out fabrics, lace, and sequins, rushing to their local tailors to get outfits made in the style of popular modest wear brands ...

Four years ago, Crystal Dubrawsky’s husband, Michael, had a dream that she ran a clothing boutique.