NFTs are revolutionizing sports memorabilia with verifiable digital collectibles, fan rewards, and global engagement ...

Get ready for a women's pro hockey Torrent in Seattle and the Goldeneyes in Vancouver, as the PWHL unveiled logos and ...

The Colorado Buffaloes’ start to the season hasn’t been as strong as many critics hoped, but some growing pains were expected with this year’s team. For the first time since coach Deion Sanders ...

LSU football added sponsorship patches to its practice jerseys ahead of an expected NCAA rule change that would allow teams to sell advertisements on their game uniforms. On Thursday, the program ...

It’s officially football season, or it’s “go to a tailgate party and maybe watch the game” season. But you may be wondering how to style a football jersey so it actually looks cute but isn’t a total ...

BATON ROUGE — LSU athletics is wasting no time in the jersey patch advertisement game. Earlier this week, the NCAA Division I Administrative Committee brought forth a proposal that would permit ...

College football jerseys could feature sponsorship patches as soon as 2026. Tennessee's athletic director stated any jersey patch deal would be handled delicately to protect the uniform's tradition.

The PWHL unveiled logos and nicknames for its two expansion franchises, with the Seattle Torrent and Vancouver Goldeneyes ...

The outfits are grand and unapologetically bougie. For some women, this is the stage to cash in on the influencer cachet ...

"We saw that as an opportunity to get a head start on the jersey patch process," said Clay Harris, LSU athletics' director of revenue generation. The NCAA does not allow teams to sell ad space on the ...

ELKMONT, Ala. (WHNT) — When the whistle blows on a Friday night under the lights, high school football players get ready to compete for 60 mins. But on Friday in Elkmont, the Red Devils will honor ...