Ever noticed a woman so smitten by how a man smells, that she leaves all her dignity behind, only to find herself in his bed, the morning after? That’s the stereotyped plot in almost every perfume ad ...

It’s the holidays so there are a lot of fragrance ads on TV. Why are all (or nearly all) perfume and cologne ads provocative and just plain weird? What’s the history there? Have retailers found that ...

Olivia Rodrigo flaunted several fun looks in a new perfume ad for Lancôme. On Thursday, the brand shared the advertisement video on Instagram. In the caption of the post, the French luxury perfume and ...

Beyoncé turned up the heat on Instagram with the recent campaign shoot for her newest fragrance, Cé Lumière. The campaign broke the internet and received a storm of reactions online. The comments came ...

A perfume advertisement featuring teen actress Dakota Fanning has been banned on the basis it appeared to ‘sexualise a child’. The actress is 17, but she looked younger in the magazine ad for ‘Oh Lola ...

Campaign Trail is our analysis of some of the best and worst new creative efforts from the marketing world. View past columns in the archives here. Perfume advertisements are traditionally pretty ...

Photo Credit: Kevin Mazur/Getty Images for The Recording Academy Beyonce‘s fans — or Beyhive— may not be happy with her new perfume advertisement as they reacted negatively and dropped critical ...

Martin Scorsese is laughing right in the face of everyone (ahem, Joe Russo) who’s ever called him a pretentious snob, or someone who doesn’t know how to actually make money, or a one-trick-pony who ...

Jill Biden‘s feud with Trump and MAGA isn’t new. Their ongoing feud for years may have been fuel for Trump’s cologne ad campaign where he used a photo of him with her to promote it. He used this viral ...