Generative AI is bound to shrink the labor market for creatives, according to this task-technology fit analysis, by making ...

Generative AI now beats the average person on certain creativity tests. The implication for creative work feels immediate.

Adobe Inc. is improving its suite of artificial intelligence-powered creative tools with new Firefly generative AI models alongside a newly announced Firefly app. Today at the company’s Max London ...

Generative artificial intelligence has emerged as one of the most talked-about developments in modern technology. Unlike traditional AI systems that primarily analyze data or make predictions, ...

Art has been around for centuries, but in the age of artificial intelligence, one University of Houston researcher is ...

This year, Adobe collaborated with two independent directors rooted in traditional craft to commission two original short films. The resulting case studies offer a close look at how generative AI can ...

When AI first came into our lives, it did so with a bang, not a whisper. In every creative field—from design to filmmaking to music—we were told AI could do what we do, only faster, cheaper and, often ...

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A new large-scale study demonstrates that when it comes to creativity, AI already outperforms the average human, but not the most creative among us. “The persistent gap between the best-performing ...

In October of last year, the San Jose-based computer company Adobe hosted its yearly creativity conference, Adobe Max 2025. The ...