CrossFit has a new footwear and apparel partner: Goruck. With the 2024 season quickly approaching, CrossFit announced Goruck on Thursday as the official apparel and footwear provider of both CrossFit ...

G-SHOCK Named "The Official Watch of the NOBULL CrossFit Games ®" DOVER, N.J., July 20, 2023 /PRNewswire/ -- Today, Casio America, Inc. announced a new collaborative partnership between G-SHOCK and ...

Sportswear giant Reebok has ended its partnership with CrossFit apparel after its CEO Greg Glassman tweeted “It’s Floyd-19” Saturday in response to a tweet decrying racial inequality in America.

There’s a new title sponsor, as well as a footwear and apparel sponsor, for the CrossFit Games: Nobull. “Nobull, like CrossFit, stands for hard work, with no excuses or shortcuts. Nobull, like ...

Reebok has led the charge of brands and athletes cutting ties with fitness firm CrossFit, after founder and CEO Greg Glassman controversially tweeted “It’s Floyd-19” in response to a tweet about ...

Click to share on Facebook (Opens in new window) Facebook Click to share on X (Opens in new window) X Glassman’s inflammatory comment came in response to a tweet from the Institute for Health Metrics ...

New York Post may be compensated and/or receive an affiliate commission if you click or buy through our links. Featured pricing is subject to change. Reebok is taking an extra 60% off CrossFit for its ...

Not OK. After CrossFit CEO Greg Glassman tweeted a racist remark about George Floyd and the Black Lives Matter movement on Saturday, June 6, hundreds of gyms and other brands have ended their business ...