Downtown's Farnsworth Building may soon have a new addition to its Lokion rooftop sign, and that's not the only change coming ...

The new PepsiCo brand identity, which includes a fresh wordmark, logo, and tagline, is the company’s first rebrand since 2001 ...

Texas Tech unveiled new logos and plans to gradually replace all of its old logos over the next few months. The university says the new red and white Double T logo is more modern and will help take ...

Cracker Barrel has cut ties with the design firm that created its controversial new logo and redesigned restaurants. The restaurant chain started implementing the changes but quickly reversed course ...

Cracker Barrel's short-lived brand redesign was widely criticized President Trump urged the company to "go back to the old logo" The restaurant chain has restored its prior logo and scrapped remodel ...

BOISE, Idaho — St. Luke's Health System has a new look, including an updated logo and redesigned website. The health system released its new website and logo on Sept. 17 in an effort to align with its ...

Cracker Barrel Old Country Store expects customer visits to drop 4 to 7 percent this year, after backlash over a failed logo and restaurant redesign that was criticized as sterile and “woke.” The ...

Cracker Barrel on Tuesday abruptly suspended its restaurant remodels and promised to keep its cherished “old country store” vibe following a furious backlash that forced the chain to walk back plans ...

Cracker Barrel announced that it’s suspending the renovations of its restaurants following a disastrous logo rollout that sent shares lower. “You’ve shared your voices in recent weeks not just on our ...

The branding, revealed at a press conference on September 4, includes an official logo for the city, a wordmark, and a set of guidelines for how Austin’s government will show up online. It was ...

AUSTIN (KXAN) — The city of Austin has rebranded. At a press conference on Thursday morning, Austin City Manager T.C. Broadnax unveiled a new brand logo for the city, which he said is the first in the ...