Wisconsin’s second oldest settlement sits where the Wisconsin River meets the mighty Mississippi. Prairie du Chien feels like stepping back in time with its historic downtown and riverside charm. The ...

Cruising down Interstate 90/94 through the heart of Wisconsin, you might spot a distinctive white building with a bold red roof that seems to call out to bargain hunters and nostalgia seekers alike.

With hunting season fast approaching, it’s time to lock in the perfect hunting destination, one that has everything you need for a successful hunt. With more than 90,000 acres of public county forest ...

WAUSAU, Wis. (WAOW) - Discover Wisconsin is showcasing a special on the Edmund Fitzgerald this coming Monday, right here on WAOW, remembering the men who died 50 years ago aboard the mighty Fitz. The ...

Hallmark movies often feature a young woman searching for something in her life. Visiting a small town from the big city and ready for a new adventure, the heroine is thrown off course by a town she ...

Spring Green, Wisconsin, is known for attractions such as Taliesin, House on the Rock, and the American Players Theatre. But this small town offers inspiration around every corner. Hallmark movies ...

MARION, Wis. (WAOW) — The 10th annual “Coolest Things in Wisconsin” competition wrapped up earlier this month, and today marked a celebration for the winning business — 1000 Island Airboats. More than ...