We independently review everything we recommend. We may get paid to link out to retailer sites, and when you buy through our links, we may earn a commission. Learn more› By Hannah Morrill Hannah ...

Dobby the House-Elf from Harry Potter is recreated in a detailed makeup transformation. Trump issues warning about thousands of Christians being "slaughtered" ‘World Series Wedgie’ Saves Dodgers’ ...

“Eyeliner actually becomes more important as we age,” says pro makeup artist Stevi Christine. “Lashes tend to thin over time, and a liner at the roots helps bring back that youthful fullness.” So, ...

Twitch users will be able to purchase E.l.f. Cosmetics products directly through livestreams as part of a new ad format supported by Amazon Ads, according to a press release. E.l.f. says it is the ...

On the eve of TwitchCon in San Diego, Twitch announced an innovative livestream shopping feature that allows users to purchase items directly during their livestream. The new service, powered by ...

Twitch has chewed up brands before, but Elf somehow made beauty feel native to the platform. While most non-gaming advertisers treat Twitch like another media buy, Elf treated it like a neighborhood ...