If you’re swooning right now as a fully grown adult, you’re not alone. Since their debut in 2017, these incredibly huggable, lovable and colorful characters have been a toy sensation that transcends ...

Mon, January 22, 2024 at 10:28 PM UTC In fact, the last time we saw a sensation like this was probably the Beanie Babies craze of the ‘90s, and the similarities are striking. Squishmallows are also ...

Mon, July 8, 2024 at 8:29 PM UTC More than 38 million videos have been made featuring TikTokers squealing in excitement over discovering the popular yellow Cow Squishmallow on shelves. User ...