Unhooking Your Bra, or the Unhooking Bra meme, is a text meme used to share stereotypes of people or characters and their reactions to unhooking a person’s bra in a comedic way. This format typically ...

Japanese lingerie company Ravijour is currently working on designing a bra that only unhooks if the wearer is "in love." Brand researchers have come up with a way to quantify such a feeling - ...

How do you know you're in love? Perhaps it's butterflies, or the way a person makes you laugh. Or maybe it's because your bra magically unhooks whenever the object of your desire is around. Yes, ...