The Geico Gecko has for years boosted the near-ubiquitous insurance company’s advertising, Now Geico is doing something to boost him. Geico on Thursday will unveil “Legend of the Lizard,” a 15-minute ...
In a statement, Geico described the new brand platform as a “shift to emotional value built on both connections and ...
Adweek on MSN
Geico Unveils a Verby New Slogan
As its 17 million policyholders know, Geico is an auto insurance company with a gecko spokesman. As financial analysts know, ...
The insurance firm is eschewing a conventional Super Bowl ad with long-form digital content and a blitz around the CBS pregame show. “Legend of the Lizard” is the culmination of a campaign Geico ...
In an era where attention spans dwindle and content consumption patterns evolve, brands are seeking new avenues to engage audiences beyond traditional advertising formats. However, crafting ...
I liked your article on presidential first pitches. Question, though. Kennedy was left-handed, but the picture showed him throwing right-handed. Did his left arm hurt? Of course, Obama and Clinton are ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results
Feedback