Gillette, Harry's, and Dollar Shave Club are engaged in a fierce battle over the market for subscriptions and home delivery of shaving products. The customer benefits of such clubs are convenience and ...

Before you begin, be sure to remember to rinse your razor after every few strokes. That way, the razor is cleared of any shaving cream or hair that might clog it up. Also, because the hair on ...

King of Shaves (KoS) is rolling out a new premium shaving care range to encourage consumers to use its products as a partner to the new five-blade Gillette Fusion rather than the manufacturer’s own ...

There is admittedly nothing fancy here whatsoever. Five blades, a lubrication strip, and a swivel handle. That's the whole appeal. A good shave doesn't require vibrating or heated blades—just hot ...

Razors featuring blade cartridges that pivot up and down on a vertical axis have been standard fare since Gillette invented the category in 1977 with the launch of its Atra men’s razor. Now, many, ...

Traditionally, the best shaving cream for men is the one they already have. It’s a habitual product that can easily become part of a grooming routine and stay there. I reckon you know a man whose ...

Gillette just pulled back the curtain on its latest innovation, and guess what: It’s not more blades. It’s actually a new type of handle that swivels, inspired by men making funny faces when they ...