This definitely sounds like a game-changer in the online sneaker purchasing game. Online sneaker marketplace, GOAT, unveiled its latest update that will allow users to try on expensive and exclusive ...

GOAT already kicked off Air Max Day early on its app by blessing users with SKUs (Stock Keeping Unit) for rare Air Max sneakers simply by trying on sneakers using the AR Try-On feature. Now, the ...

Not flashy, just fly — the Air Jordan 14 “Flint Grey” turns subtle tones and premium suede into a masterclass in ...

I can't even remember how many times I've had to get in line at a FootLocker to buy the latest pair of Air Jordans. But that was years ago, long before websites and apps became the main way I shop for ...

GOAT, a secondary marketplace for authenticated shoes, is giving its 20 million app users a chance to virtually wear the world's rarest and most coveted sneakers, per an announcement shared with ...

To say that the 2010s have been quite a decade for sneakers is an understatement — the debut of the Adidas Yeezy line, Virgil Abloh’s OFF-WHITE Nike collection, and of course, the re-release of the ...

Today, the secondary sneaker seller GOAT released an augmented reality feature that will let users see pre-release sneakers in AR. This isn't the first time a company has let users view sneakers in AR ...

It takes a lot of machine learning and computer vision to ensure that a pair of high-end sneakers is authentic. Just ask GOAT. GOAT is the largest sneaker marketplace and specializes in selling ...

The worlds of charity and sneakers are coming together again, now thanks to Michael B. Jordan (Black Panther, Creed) and GOAT. On Monday, the streetwear shopping app revealed a collaboration with the ...

Consumers are still craving fashion sneakers. Just ask Goat, the resell platform for high-fashion sneakers that recently got a $100 million investment from Foot Locker. On Sunday, police arrested a ...

As any devoted sneakerhead knows, certain styles are in high demand, while others... not so much. Some rare and limited-edition kicks are even being resold at 2,000 per cent markup above their initial ...