E-commerce is a popular way to expand reach, but you need a marketing strategy to do it well. Here's how to do online selling ...

Titan’s CMO says the wrist is now prime real estate for self-expression. Watches aren’t just timekeepers anymore — they’re ...

For startups and established businesses, understanding the importance of segmentation is essential for the granular analysis of consumer demographics, behaviors, needs, and preferences. These insights ...

JUV Consulting, the company behind ZCON and more Gen Z-centered events and projects, was acquired by UTA’s marketing division a year and a half ago as part of the Hollywood talent agency’s efforts to ...

"Advertising has to compel humans, not digits, so there always needs to be human intervention to have a truly great idea.” ...

Not too long ago, GOBankingRates asked ChatGPT how to make money without working. The chatbot unapologetically answered that we should be investing money in stocks and funds, considering real ...

AI agents are generating a lot of buzz. Often described as "digital employees" or "virtual teammates" that work alongside your human workforce, they're already reshaping how companies work. They may ...

Dr Zoe Williams joins host Emilie Lavinia on the Well Enough podcast to unpack the hype around so-called ‘hormone balancing’ ...

The volunteer-led nonprofit allows individuals, groups, and corporations to host their own events to help feed their ...

Nike's shift from "Just Do It" to "Why Do It?" reflects America's cultural embrace of hesitation over action, marking a troubling trend in brand messaging.

DEAR ANNIE: I’m 28 and work as a graphic designer at a small marketing agency. I’ve always loved art and design, and it felt like a dream to turn something creative into a career. I’ve worked hard -- ...

Swiggy, Zepto and Instamart follow Amazon’s quick commerce playbook via Amazon Now, which has already been offering zero miscellaneous charges to attract users in Bengaluru and Delhi-NCR.