The Suns star enters a new era with Nike as he unveils his second signature shoe, the Book 2, designed to perform on the ...

Gilbert Arenas warns Pistons fans about Cade Cunningham’s Nike deal and how brand pressure may impact Detroit’s future.

Breaking down NBA fans' complaints about Devin Booker's second signature Nike basketball shoe on social media.

Detroit Pistons superstar Cade Cunningham has reached a new six-year endorsement agreement to re-sign with Nike. He will receive his own signature shoe with ...

Gerry Farrell reflects on a lunch with Dan Wieden, Nike’s clashes with Adidas, and the suspicion that the Portland brand is ...

PHOENIX -- Phoenix Suns guard Devin Booker has officially debuted his new "Book 2" signature shoe with Nike on court against the Portland Trail Blazers. After the first iteration of his line (the Book ...

Stephen Curry, widely regarded as one of the greatest players in NBA history, has officially entered the sneaker free-agent ...

While still waiting to make his 2025-26 debut, Tyler Herro stars in Nike's latest commercial about the importance of Heat ...

USMNT year in review, Curaçao shocks the world, LeBron makes season debut, CFP rankings, NFL power rankings, Denver's ...

Trying to impress a tween with the perfect gift? From trendy fashion accessories to stylish home décor, we curated a ...

Keep reading, and as ever, hit that follow button and open The Sole Supplier app for the freshest news and drops in the world ...

Stephen Curry has been on a heater since missing a few games due to illness. At a time when the Golden State Warriors needed ...