If you'd asked me before COVID whether I'd be willing to do a twenty-day ice bath challenge in an insulated tub in my garden at the beginning of the year, chances are high that I would have said yes ...

The ice bath challenge has clearly taken over the internet with many celebrities from around the globe dipping themselves in ice! This challenge stands apart from everything else that is trending as ...

EMMA CLAYTON takes the plunge and tries ‘contrast therapy’ - blending ice baths and a sauna - at a new wellness club at the historic Dean Clough site in Halifax THERE was an internal conversation ...

The co-founders of Voomerang plunged into icy water in Times Square Friday. Former NFL tight end and four-time Super Bowl champ Rob Gronkowski and his girlfriend, Sports Illustrated Swimsuit model ...

The Ice Bucket Challenge is back. The challenge that splashed through social media in 2014 as people all over the world dumped buckets of ice water on their head to raise money and awareness for ALS ...

"I got to meet the Ice Man himself," Ora said in an Instagram post documenting the experience Erin Clack is a Staff Editor for PEOPLE. She has been writing about fashion, parenting and pop culture for ...

The Ice Bucket Challenge is back. The challenge that splashed through social media in 2014 as people all over the world dumped buckets of ice water on their head to raise money and awareness for ALS ...

Pete Frates knew challenging people to dump buckets of ice water over their heads would eventually make a difference in the world of ALS research. Nine years later, the former Boston College baseball ...

The trend that dominated social media a decade ago — and raised millions for A.L.S. research — has been reborn as a vehicle to raise mental health awareness. By Madison Malone Kircher Is it déjà vu or ...

BOSTON – Family members of the late Pete Frates are honoring his memory on Thursday and throughout the month of August as they mark the 10th anniversary of the Ice Bucket Challenge. In 2014, the Ice ...

The 9-year-old viral social media movement's success continues to be felt today: new gene discoveries, more treatment options, and improved care. Researchers say they're closer than ever to finding a ...