Children’s growing interest in beauty products already has a “catch-all” name: “Sephora kids”, after the beauty store chain, ...

If you buy something through my links, I may earn a commission. Now close your eyes and picture this: a room infused ...

Nearly two years after a flurry of press about tweens swarming the aisles of beauty stores like Sephora, skin care lines for preteens and even younger children have become a robust product category — ...

As women continue to support each other, female-led brands continue to grow and expand in this part of the world.

It's that time again! Time to vote for your 10 favorite WNCW releases of 2025, and help us create the Top 100 for our ...