Levi Strauss (LEVI) is offering some jeans at a $300 price point at retailers as part of limited-edition or premium lines.

Levi Strauss & Co. announced an artificial intelligence-based chatbot tool called Virtual Stylist, available both via Facebook Messenger and on the Levi.com website, that helps users determine which ...

Levi’s new jeans—a winner of ‘Fast Company’s’ 2021 World Changing Ideas Awards—are made with Circulose, a new material made from recycled denim. Growing the cotton for a typical pair of jeans uses ...

Levi Strauss & Co. has reopened its San Francisco museum, The Vault, offering a look at how Levi's jeans have shaped music, ...

What could be more American than a great-fitting pair of jeans? Denim, whether as pants, jackets, dresses or skirts, is as popular in the fashion capitals of Europe as it is here (and maybe even more ...

Blue jeans giant Levi Strauss & Co. began trading Thursday on the New York Stock Exchange at $22.22 a share, after having priced its initial public offering at $17 a share the night prior. The company ...

Thanks to some revealing comments by the chief executive of Levi Strauss, the question over how often to wash denim jeans has flared up like a pair of bell bottoms. During a sustainability discussion ...

Jeans maker Levi Strauss & Co. on Wednesday said it has filed to go public for the first time since 1984. The San Francisco-based company said it would list its Class A stock on the New York Stock ...

The exhibition also includes reproductions of the iconic denim gown and suit Britney Spears and Justin Timberlake wore to the ...

If it seems like blue jeans have been around for a long time, that's because they have. The popular pants were first patented 143 years ago on May 20, 1873. A year earlier, in 1872, Jacob Davis first ...