From makeup to skincare gadgets to hair styling tools, we’ve gathered some of the most exciting gifts for the beauty lovers ...

Our 2025 Melanin Beauty Awards spotlights the best haircare products for Black hair.

Explore the best mascaras on Myntra that define, lengthen, and add instant volume to your lashes. Discover lightweight ...

Think shampoo makes a bad holiday gift? Think again! Our editors and writers tested hundreds of the very best haircare ...

Ever stared at a new shampoo bottle, brimming with promises, only to feel a pang of dread wondering if it’s just another ...

The GHD Duet Style Hot Air Styler Christmas Gift Set retails for £389, but we've found a way to bag it for £269 ...

Winter's dry air alters hair behaviour, leading to flaky scalps and moisture loss. Experts advise adjusting your washing ...

Hybrid sew-in braids are the buzziest protective style on TikTok. We asked hair care experts to share details on this trendy ...

The mask is incredibly versatile. Use it as a quick post-shampoo treatment or leave it on overnight for a true hair glow-up.

Black Friday 2025 is less than a week away, but most brands and retailers have already jumped the gun and started discounting ...

There are days when I comb through my hair and marvel at how soft and silky it feels, and then there are the days when it is ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...