Publicis Groupe’s acquisition of Singapore-based HEPMIL Media Group marks a turning point in global and Southeast Asian influencer marketing. The deal combines HEPMIL’s deep cultural insight and ...
Advertising agency M&C Saatchi has rejected a £50m offer for part of its business from a rival group backed by Rupert Murdoch. The London-listed company confirmed it had received an unsolicited ...
The marketing brochure promised a building designed to “Passivhaus principles”. The contract specified “Passivhaus-aligned” outcomes. The project name itself invoked the prestigious German standard.