The channels through which consumers are contacted by has a strong impact on trust, with 42% of consumers’ trust in brand ...

British advertising group M&C Saatchi said on Monday rival media group Brave Bison's 50 million pound ($67.11 million) ...

It is expanding gen AI and AI agents in content workflows, integrating with major ad platforms, including Amazon Ads, Google, ...

I know how destructive unchecked addiction can be. All the victims of the ongoing opioid crisis do, too. And this is about more than addiction — as when rare but real cases of myocarditis appeared in ...

BoostRoyale is another reliable name in social media growth, with a strong reputation across LinkedIn, Instagram, and X. Their followers are real professionals from multiple industries, which helps ...

It feels inevitable: ChatGPT, along with others in the rising tide of large language models (LLMs), will introduce ...

Reddit Inc. gave a better-than-expected forecast for fourth-quarter sales, a sign that the company’s advertising business ...

Mumbai-based advertising CEO Shubham Gune has gone viral after sharing a humorous LinkedIn post proposing an “#OpenToMarry” ...

Publicis Groupe’s acquisition of Singapore-based HEPMIL Media Group marks a turning point in global and Southeast Asian influencer marketing. The deal combines HEPMIL’s deep cultural insight and ...

Last week, I read a LinkedIn post that made me bristle.A SaaS company was celebrating what they called a “growth hack”: ...

Provides an overview of the key datapoints that advertisers need to know about LinkedIn, spanning investment, consumption and performance insights. LinkedIn advertising revenue is forecast to reach $8 ...

Puma SE plans to slash 900 more jobs and sharpen its focus on running, football and training as the German brand looks to ...