If the defining hairstyle of the early aughts was the center-parted heartthrob look (i.e Devon Sawa and Leonardo Dicaprio circa Romeo and Juliet), the reigning style for many young men and boys in ...

To perm or not to perm? The answer seems to be a resounding yes, judging by the men of all ages lining up to achieve the textured waves inspired by the likes of James Norton. An army of today’s top ...

Turns out Jon Snow knows something — about hair care. While our favorite man of the Night’s Watch defied death this season on Game of Thrones, he may have done something even more improbable: set off ...

When 19-year-old Charles Chen got a perm in early 2022, it was a spur of the moment decision. “I was looking for something simple to style,” he said of his “naturally bone straight” hair. But what was ...

Given today's trends, you might think that the curly perm is best reserved for your mom's #TBT photos — but it's actually alive and well, and better-looking than ever before. For straight hair types ...

Perms chemically alter the structure of your hair in order to maintain a curl or wave in whatever shape it's set. The perm — short for “permanent wave” — hit its peak in the ’80s with Jennifer Beals ...