In our sport, no piece of gear is probably scrutinized, inquired about, second-guessed or glorified more than the lure. “What did you catch ‘em on?” and “What color?” might be two of the most ...

The AI Lure Generator is just the beginning of Tackle.net's journey. Future plans include refining their AI tools, optimizing small-batch manufacturing processes, and fostering growth within the ...

“We believe in fostering creativity among lure makers and connecting anglers with unique baits,” said Ivan Wong, the CEO and Founder of Tackle.net. Hailing from Silicon Valley, Wong brings his tech ...

Mississippi fisherman and lure maker Eric Mayo has been on a record-breaking tear over the last five or so years. On April 11, Mayo was fishing his family’s farm pond near his hometown of Petal where ...

Chasing bass on the Muskegon, creating a food plot, and a famous lure maker in southeast Michigan. This week we start by chasing Bass on the Muskegon River, then we learn about creating a food plot, ...

I shouldn’t have been surprised. The East Tennessee region where he made his name is notoriously insular, with a history of bootlegging and moonshiners who took great pains to hide themselves from ...

WILBRAHAM — Celebrity fisherman Albert Gagliarducci, a.k.a. Al Gag, has dropped a lot of hooks in the water, but he may now have hauled in the biggest catch of his life. The 69-year-old from Wilbraham ...

For Midwest Finesse fishing enthusiasts, one name typically stands out among the most influential — Ned Kehde. The renowned outdoors writer and angler from Lawrence is the namesake of the Ned Rig, a ...

In the devastating wake of Hurricane Dorian—a massive Category 5 storm that pummeled the northern Bahamas, making its first landfall at Elbow Cay on September 1, 2019—the sport-fishing community ...

Minnesota Fishing Hall of Fame enshrines fishing guide, lure maker and scribe Rainy Lake fishing guide Bill Dougherty, lure maker Mark Fisher and outdoor media specialist Mark Strand were inducted ...