The November 5 edition of the SBJ Marketing newsletter covers the World Series sales and the business opportunities created ...

We're just about to turn the calendars to March, which means the Major League Baseball offseason is finally getting close to a conclusion. Actually, it has. We can call it the "preseason" now, which ...

Major League Baseball may take a step back from its e-commerce operation in order to boost profits, The Post has learned. Under consideration is a move to completely outsource its MLB.com shop, ...

Mookie Betts, Aaron Judge and Derek Jeter are the only other MLB players who have ever topped jersey sales for three straight seasons, per Foster. Judge's New York Yankees jersey ranked second to ...

Baseball fans have had some strong opinions this year to some of MLB's "City Connect" jersey designs. Let's just say, it hasn't all been positive feedback. The Rockies heavy-on-the-green uniforms ...

Here’s where to shop in Toronto. Right at the Rogers Centre ballpark, fans can score team memorabilia at the Jays Shop. Find ...

Under Armour and Fanatics will take over for Majestic and Nike as the official uniform partners for Major League Baseball, the league confirmed Monday. The deal is scheduled to begin in 2020 and run ...

The new MLB Flagship Store is fully stocked and ready to open at 51st Street and Sixth Avenue in Manhattan on Friday, with the playoffs underway and a visit next week from the Commissioner’s Trophy ...

Major League Baseball’s All Star Game takes place next Tuesday at Angels Stadium in Anaheim. The League is working with the Anaheim Police Department to crack down on the sale of counterfeit and ...

Signing Juan Soto to an MLB-record contract in 2024 might not stop New York Mets owner Steve Cohen from taking another major ...