The success of the “ Style Your Barbie ” event reflects the strong partnership between Mattel and Bachpan Kids Wear. With Mattel’s upcoming GCC establishment in Hyderabad and Bachpan’s expanding ...

Toy-making giant Mattel Inc. is developing plans that could bring the first retractable-roof water park to Orlando, along ...

Under Kreiz’s leadership, Mattel expanded its focus to theme parks as well. In 2024, it confirmed a plan for its second theme ...

Mattel has announced plans to develop indoor water parks that will feature attractions themed to its brands like Barbie and ...

The permanent job losses are part of a cost-cutting effort the company began last year focused on growing Mattel’s profits.

Mattel announced the launch of a special edition of its MONSTER HIGH SKULLECTOR line, featuring a doll inspired by the ...

Mattel CEO Ynon Kreiz participated in the gala opening of the Globes Israel Business Conference 2025 and spoke about the ...

Mattel is making a splash… quite literally. On November 18th, 2025, the global toy company revealed plans for a new series of ...

The permanent job losses are part of a cost-cutting effort the company began last year focused on growing Mattel’s profits.

The toy giant Mattel Inc. is making a significant move to expand its brands beyond toys by announcing plans for the nation's ...

Greta Gerwig‘s blockbuster hit and critically acclaimed Barbie movie is officially coming to life in London through a limited ...

Barbie in BarbieLand, an immersive experience based on Greta Gerwig's film, is coming to London's West End next year.