In this tutorial, I demonstrate a colorful eye look featuring soft smokey shades on the lower lash line, yellow in the ...

Ulta Beauty has opened its first Middle East store at The Avenues in Kuwait, marking the U.S. beauty retailer’s international ...

Control shine, smooth pores, and brighten makeup with formulas by Fenty Beauty, Westman Atelier, and Givenchy.

Infused with antioxidant-rich plant oils, like rosehip and green tea seed, to hydrate, protect, and smooth the skin, this ...

There’s nothing quite like an early gift, and right now, Ulta’s giving customers up to 40% off on select products during it!

Vineyard-inspired beauty is having a moment. Beauty YouTuber Jodi Mannes shares her favorite products and color pairings to ...

Next on Ulta’s list is Dubai, with the Mall of the Emirates in January 2026 and Dubai Mall in March. Ulta Beauty will also ...

"Champagnes, coppers, browns, and even warm peach tones," Scibelli told Cosmo US are the hues for blues. That's because, if ...

If you’re as beauty-obsessed as I am, you’ve probably been counting down the days until Black Friday. Well, good news—Ulta isn’t making us wait. The retailer just rolled out its Early Black Friday ...

‘I rarely jet off during summer, but in winter I find myself craving a switch-up. I get that vital vitamin D hit visiting my ...

Ulta Beauty marks a major milestone in its global growth strategy with the opening of its first Middle East store at The Avenues in Kuwait.