If you normally buy eyeshadows individually, you know it can be hard to find colors that complement one another, let alone blend together. To create a coordinated look with all the right shades in one ...

Morphe may have been founded in 2008 by brother-sister duo Chris and Linda Tawil, but nearly a decade later, it's blowing up. Today, the brand is known for being beloved by bloggers, makeup artists, ...

If an influencer eye-shadow palette is on your holiday shopping list, you might want to check out Morphe's latest sale. On Thursday, the beauty retailer announced that it's now selling discounted ...

Any makeup brand that collaborates with super popular beauty influencer Jaclyn Hill usually opts for a reprise. That's because her fanbase is fiercely loyal and loves her looks. Her products are ...

After years in the making, Jaclyn Hill has created a perfectly pigmented palette of 35 different eye shadow shades, and as you can imagine, the hype about this super affordable and gorgeous range of ...

Recently, we've been feeling like it's Jeffree Star's world and we're just living in it. The YouTuber and big-time beauty mogul has kept us on our toes this year with a long list of makeup launches, ...