Accountants and marketers might not cross paths in your organization very often, and that's a shame. When your management accounting team collaborates with Marketing Operations to track sales trends ...

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Doug Wintemute is a staff writer for Forbes Advisor. After completing his master’s in English at York University, he began his writing career in the higher education space. Over the past decade, Doug ...

When diligent professionals make decisions, they validate their analyses. Increasingly, professionals across domains use generative AI (GenAI) for analytic knowledge work and therefore validate the AI ...