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Project Amplify is Nike’s latest attempt to put some spring in your step with help from a powered mechanism that enhances the natural movement of the human ankle and lower leg. Or, you can strap on ...

Five NBA championships. Two Olympic gold medals. An 18-time All-Star, with more than 33,000 points to his name (not to mention one 81-point game). Just about any professional basketball player in ...

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Collaborations come in many shapes and many colors. But just when you think you’ve seen it all, Nike pulls a fast one. For its next partnership, the Beaverton-based brand will team up with none other ...

New ‘neuroscience-based’ shoes have 22 foam nodes in each sole that Nike says will ‘reawaken the foot.’ New ‘neuroscience-based’ shoes have 22 foam nodes in each sole that Nike says will ‘reawaken the ...

It takes a lot to put a smile on my face. I’m skeptical by nature and am always trying to cut through any marketing jargon to determine if something lives up to the claims. It’s probably why I’ve ...

Brownie points if you knew the waffle iron and Swoosh go a long way back. It was the early 1960s when University of Oregon track coach Bill Bowerman cofounded Blue Ribbon Sports (BRS) with one of his ...

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As unveiled by Nike yesterday, the rollout of the LeBron 23 will reference 23 moments and storylines from the King's illustrious basketball career, spanning from his days playing for St. Vincent-St.

In an exclusive interview with Hypebeast, the Italian artist shares how he’s honoring community through design for his second Timberland collab.