Apple Maps could feature integrated ads as soon as next year, Bloomberg's Mark Gurman reports. In his latest "Power On" newsletter, Gurman said that Apple's plan to bring more ads to iOS is moving ...

LONDON, Oct 23 (Reuters) - British ad group WPP (WPP.L), opens new tab said on Thursday it was letting brands access its AI-powered marketing platform to plan, create and publish their own campaigns.

MCP is emerging as a common interface for wiring models to external systems. By shipping a reference server for the Ads API, Google lowers the integration cost for LLM agents that need campaign ...

The year is 2050. You’re old now and, like many elderly people, have reverted to the flavors of your youth. Rather than booze or coffee, when you shuffle to the kitchen, it’s for a glass of chocolate ...

Google engineer proposes sharing detailed data on how its ad system selects winners. A federal judge ruled that Google illegally controls over 90% of the ad server market. Testimony reveals an ...

The judge overseeing an antitrust case over Google’s ad tech operations, Leonie Brinkema, signaled skepticism on Wednesday about whether Google should be forced to divest part of its ad tech business.

“Younger marketing people may be more inclined to favor nothing but social media,” notes Matt Sunshine, CEO at The Center for Sales Strategy. Yet, while they do favor social media, Sunshine finds they ...

Meet the ADS team and the SOAR team, listen to music, grab some free fidget toys, and craft with us. Come join us for a chill hang out in front of Old West. There will also be awesome resources to ...

It was a while ago, when I served my first meals to people I knew, and those I didn’t, down at The Open Door on Emerson Avenue. What I took away from that humble experience in the old building was ...

Opendoor Technologies (NASDAQ:OPEN) stock price soared after the company named a new CEO on Wednesday. The Opendoor Analyst: JPMorgan analyst Dae Lee says the new CEO’s expertise could help accelerate ...

Google said in a legal filing last week that the open web "is already in rapid decline." The company later said this was being misinterpreted and filed a clarification with the court. Google execs ...

Google's CEO, Sundar Pichai, said in May that web publishing is not dying. Nick Fox, VP of Search at Google, said in May that the web is thriving. But in a court document filed by Google on late ...