Earlier this summer, Charlotte Hornets point guard LaMelo Ball unveiled his fifth signature PUMA basketball shoe during the NBA Summer League. Ball strolled past the court in his all-pink attire and ...

Charlotte Hornets point guard LaMelo Ball is gearing up for his sixth NBA season and is taking on a new alter ego - the rockstar. For years, PUMA has elevated Ball to an otherworldly area with a ...

As the birthplace of basketball, the U.S. remains the global leader in consumption, projected to grow at a 4.3% CAGR through ...

Be honest. You've always wondered what it's like to walk a mile in the shoes of your favourite celebrity. Well, ...

Don’t call it a comeback. Way back in 1998, a unique partnership was forged between the football titans at Puma and the minimalist masters at Jil Sander. The pioneering German house teamed with the ...

While this year was all about boxing shoes and motocore, next year will belong to ballet trainers. Nicknamed the “sneakerina” ...

Kansas women’s basketball roared past Fort Hays State in an exhibition game on Wednesday night, winning by a score of 90-59 at Allen Fieldhouse. The Jayhawks were led in scoring by their highly touted ...

Chris Brickley's influence across the NBA is ubiquitous. The most esteemed trainer for the game's greats turned his New York gym into an off-season laboratory for NBA players to work on their games ...

Like many of our other favorite Skechers sneakers, these shoes are designed with comfort in mind. Among its notable features: an air-cooled memory foam cushioned insole that offers pressure relief and ...

The "30 Rocks" activation, launching Thursday, Oct. 16 through Tuesday, Oct. 21, will feature a custom LED basketball ...

The 2025 preseason women's college basketball rankings are out, and a familiar name is at the top. The defending champion Connecticut Huskies took the No. 1 spot in the initial USA TODAY Sports ...