It will not be the first time the Chinese company has brought a Western influencer to China. ShootsWorks has had a successful collaboration with Pamela Reif, a German workout lifestyle influencer, ...

Pamela Reif, is one of Germany’s most famous influencers and has turned her million-strong social media following into the seeds of a health and fitness business empire. Reif told the Forbes Under 30 ...

Popularity is by no means a guarantee of quality, but when a workout has over 100m views on YouTube, it certainly indicates that it’s worth giving a go. This 10-minute abs workout from fitness trainer ...