GeekWire chronicles the Pacific Northwest startup scene. Sign up for our weekly startup newsletter, and check out the GeekWire funding tracker and VC directory. by Nate Bek on Sep 13, 2023 at 5:00 am ...

With the acquisition of the AMC Networks CEO's company, iSpot will add set-top box data from 16.6 million homes, bringing its total available TV device footprint to 82.7 million. By Georg Szalai ...

Inside Bayer’s ad tech and data strategy to find new customers and prepare for agentic AI Bayer is working with custom algorithm firm Chalice AI and data partner Snowflake to create audiences for ...

The nation’s TV networks are picking their own measurement team. The U.S. Joint Industry Committee, a group backed by Fox, NBCUniversal, Paramount, TelevisaUnivision, and Warner Bros. Discovery, has ...