A 2024 Prius Prime owner's review confirms the car has "sports car acceleration" but exposes its costly cold-weather Achilles ...

The outlook toward the humble Toyota Prius took a global shift when Toyota revealed the redesign for the 2023 model year. Once the butt of just about every automotive joke, the Prius suddenly started ...

Just in time for Amazon’s Prime Big Deals Day, Toyota is stepping away from the Prime label. As it did with the 2025 Toyota RAV4, the company is renaming the 2025 Toyota Prius with a plug. No longer ...

We take the new Toyota Prius Prime plug-in hybrid on the road to explore its improved electric range, efficiency, and updated ...

Gone is the Prime designator for the plug-in version of the best-known hybrid there is. Whatever the name, while you’re out ...

For the RAV4 PHEV, that means the same two trim levels are on offer as before, the entry-level SE and the top-dog XSE (as on the Prius PHEV/Prime, both PHEVs follow Toyota's SE trim identifier ...

Toyota says the switch away from Prime is a matter of easier recognition Otherwise, RAV4 and Prius plug-in hybrids carry over with few changes Toyota’s sold the most Prime PHEVs in California ...

Noah is a long-time writer, editor, website developer, and creative based in the United States and currently focused on automotive writing. Electric and hybrid powertrains and battery specifications ...

Toyota made some serious improvements to the Prius nameplate. We review one of the only plug-in hybrid hatchbacks on the market.

As the ornithological proverb says, what’s good for the Toyota Prius is good for the Prius Plug-in Hybrid — or something like that. Following its regular hybrid counterpart, the Prius Plug-in Hybrid ...

Looking towards other Toyota models, specifically the two Prius variants, the numbers haven't managed to close the gap on the RAV4. This dominance isn't something new. At the end of last year, Toyota ...