An estimated 40% of South Africa’s digital programmatic advertising spend is either wasted, compromised or actively funding ...
Most media buyers say they expect to increase their programmatic spend this year, according to recent research from Comscore. The report was based on data from a survey conducted in November 2025 ...
The end of an earnings season can be a great time to discover new stocks and assess how companies are handling the current business environment. Let’s take a look at how MediaAlpha (NYSE:MAX) and the ...
An estimated 40% of South Africa`s digital programmatic advertising spend is either wasted, compromised or actively funding ...
Early adopters say the intersection of programmatic and influencer marketing drives real business outcomes, allowing ...
Congress is taking another swing at a federal privacy framework. Wonder what the odds are on Kalshi. (Not great.) ...
With Earth Day putting sustainability claims under the microscope, one major blind spot remains: media waste and how deeply ...
Integration leverages Model Context Protocol to connect demand- and supply-side platforms in a unified diagnostic workflowSAN FRANCISCO, April ...
As digital ad spend grows and bots become more sophisticated, marketers are questioning how much of their media is reaching ...
OpenAI’s push into advertising exposes a familiar economic tension. Plus: Social mixers teach people how to protect their ...
DSP Bedrock Platform Pilots Index Exchange's Index Cloud. Index Exchange has launched Index Cloud, a new platform designed to ...
Liodice is relaxed and speaks plainly, but with a precision that reflects his background in finance. Rather than coming up ...