Beautiful curly locks were every '80s girl’s dream hair look. Just like the revival of every other retro trend, the perm is finally back but with a modern twist, and boy, are we glad! It’s time to ...

Is this the year we get a perm? The ‘curly shag’ has been on the up-and-up of late, repeatedly featuring as a front runner when it comes to 2021 hair trends. And it doesn’t look like the cool girl cut ...

Perm—it’s quite possibly one of the few words in beauty with the power to send people spiraling into beauty flashbacks filled with regret. It’s 2023 now, and perms have truly (honestly!) come a long ...

Ever abreast of the fashion zeitgeist, I note that the new face of Zara, (a popular fashion chain,) is sporting a PERM. Admittedly, it’s a tumble of artificially induced soft waves – but a PERM ...

Never one to miss out on a dodgy hair trend, Girls Aloud star Sarah Harding appears to have been bitten by the Ashes to Ashes bug as she stepped out in London on the weekend with a curly blonde hairdo ...