Amazon is rebuilding its store around generative and agentic AI, with its Rufus assistant and visual search tools.

Amazon has a new tool to help you decide between similar items. Help Me Decide considers your order history and preferences. After your recommendation, you have budget and upgrade options. If wading ...

You can already buy almost anything with the click of a mouse. Now tech giants are preparing for an AI helper to do even that for you one day.

The second week of October brings Amazon's two-day fall sale — "Prime Big Deal Days." The company promises discounts of up to 40% off, but as you scroll through deals, it's important to watch for ...

ChatGPT users in the U.S. can now make Etsy and soon Shopify purchases within conversations, marking a next step toward the future of online shopping — both for consumers and the platforms that ...

Amazon Black Friday is an event that offers the opportunity to score major savings while holiday shopping. Expect to see deals on your favorite brands such as: Dyson, Amazon Fire Kids Pro Tablet, ...

Amazon has been stuffing AI features into its shopping experience for the past few years now. Today, the company unveiled a new feature called “Help me decide,” which takes into account your searches, ...

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Amazon's Prime Big Deal Days is a sales event featuring discounts on various nutritional supplements. Deals include discounts on vitamins, probiotics, collagen and protein powders. It is recommended ...