Stetson Hats are a strong, historic, U.S.-born brand that has been worn by cowboys, U.S. Army Calvary members, movie stars and pioneers in the American West. John B. Stetson founded the company in ...

Forbes contributors publish independent expert analyses and insights. I am a NYC-based journalist covering the luxury and fashion industry. To mark the milestone, the brand has penned its first book ...

In the May before its launch, I had my own opportunity to get familiarized with Stetson, when I received an invitation to view its factory in Garland, Texas, some 40 minutes’ drive from Dallas. It was ...