The breakfast cereal aisle is experiencing a blast from the past that's making cash registers ring. Market reports reveal ...

Remember waking up on Saturday mornings, racing to the kitchen in your pajamas, and pouring a giant bowl of sugary cereal?

MIAMI — General Mills Inc. has done “what it needed to do” to counteract market pressures and better align with consumer ...

MIAMI — General Mills Inc. has done “what it needed to do” to counteract market pressures and better align with consumer preferences in the cereal category, Jeff Harmening, chairman and chief ...

Hot off its viral Crumbl cookie collection last year, Dove is back with another holiday collaboration, that unites its bestselling body care products with Christmas-themed scents. Even better: the ...